Can I offer a discount or gift for a review?

No. Incentivised reviews break Google’s policies and can get your reviews removed. Thank customers warmly, but never tie any reward to leaving a review.

Should I only ask my happy customers?

No — ask everyone the same way and send them all to the same public link. Filtering by how satisfied someone seems (“review gating”) is against Google’s rules and easy to detect.

Are these templates free to use?

Yes — free, no signup, no credit card. Just add your business name, the customer’s name and your review link.

Review Request Templates for Florists & Flower Shops

Ask after delivery, when the flowers land perfectly. Fill in your details below and every template updates instantly — copy the one you need and send.

Business name

Customer name

Review link

Don’t have your review link yet? Create one with the Google review link generator.

SMS 1133 chars

Hi there, hope the flowers were perfect! Thanks for ordering from Your Business — a quick review would help a lot: https://g.page/r/…

SMS 2118 chars

there, thanks for choosing Your Business! If the flowers made someone’s day, share your experience: https://g.page/r/…

Subject: Hope the flowers were perfect — thanks from Your Business Hi there, Thank you for ordering from Your Business. We hope the flowers arrived beautifully and made the moment special. Honest reviews help our shop and help other people find a florist they can trust for their own occasions. If you have a moment, you can share your experience here: https://g.page/r/… With thanks, Your Business

Hi there! Hope the flowers were perfect 💐 Thanks for choosing Your Business — a quick review would mean a lot: https://g.page/r/…

In personscript

“Thanks so much, there! If the flowers land well, a quick review really helps our little shop — I’ll send you the link.”

QR cardprint

Loved your flowers? Scan to share your experience — thank you for choosing us!

Getting more reviews as a florist

Flowers mark the emotional moments in people’s lives — anniversaries, apologies, celebrations, weddings, farewells — so a florist’s work is tied to feeling, and a review captures that feeling if you ask at the right time. For everyday orders, the moment is just after delivery, when the customer hears that the arrangement arrived beautifully and made someone’s day; for weddings and events, it’s after the big day, once the flowers have played their part and the couple or host is basking in how it all looked. Florists serve a mix of one-off senders and repeat customers who return for every occasion, and events are high-stakes one-time jobs where a great review is especially valuable because couples research wedding florists exhaustively. Because so much of floristry is judged on how it looks, reviews reinforce the visual portfolio customers already browse on Instagram and Google, and they matter for “florist near me,” “flower delivery” and “wedding florist” searches. The most effective approach is a warm follow-up message a day after delivery or after an event, with the link included and, for events, a note asking them to share photos; a QR card tucked with an order or handed over at the shop catches walk-ins. Keep it compliant: invite honest reviews from every customer, never offer a discount or free bouquet in exchange, and never suggest a rating. Send everyone to the same public link. For a business that lives on beauty, emotion and repeat occasions, tying the ask to that just-after-delivery or post-event moment turns happy customers into the proof that wins the next celebration.

When to ask

Ask after the arrangement is delivered and enjoyed — a same-day or next-day message once the recipient has received them, or after a wedding or event once the flowers have done their job beautifully.

Do

• Ask a day after delivery, or after the event.
• For weddings, invite them to share photos too.
• Tuck a QR card in with orders.

Don’t

• Don’t offer a discount or free bouquet for a review.
• Don’t only ask after big event orders.
• Don’t tell customers what rating to leave.

Keep it compliant

Every template here is written to follow Google’s review policies: no incentives, no filtering by how happy the customer is, and no asking for a specific star rating. If you tweak the wording or run a promotion, check it first with the GBP policy checker. Need your review link? Build one with the review link generator.

Templates for other industries

Catering

Wedding Venue

All industries

Frequently asked questions

When is the best time for a florist to ask for a review?: Ask after the arrangement is delivered and enjoyed — a same-day or next-day message once the recipient has received them, or after a wedding or event once the flowers have done their job beautifully.
Can I offer a discount or gift for a review?: No. Incentivised reviews break Google’s policies and can get your reviews removed. Thank customers warmly, but never tie any reward to leaving a review.
Should I only ask my happy customers?: No — ask everyone the same way and send them all to the same public link. Filtering by how satisfied someone seems (“review gating”) is against Google’s rules and easy to detect.
Are these templates free to use?: Yes — free, no signup, no credit card. Just add your business name, the customer’s name and your review link.