Data Deletion Policy

This page explains how to delete data Tailwind Reviews holds about you, including data received from Meta platforms (Facebook, Instagram, Threads) and Google.

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1. Three ways to delete your data

Option A — In-app (preferred, instant)

1. Sign in at https://app.tailwind.reviews.
2. Go to Settings → Connected accounts.
3. Click Disconnect next to the Meta or Google asset you want to remove. All data received from that asset is queued for deletion immediately.
4. To delete the entire Tailwind account, go to Settings → Account → Delete account. We delete all account and connected-platform data within 30 days.

Option B — Web request form

Submit a request at https://tailwind.reviews/data-deletion. Provide:

• the e-mail address used to register the Tailwind account, and
• (optional) the Meta user id, Page id or Instagram username you want removed.

We confirm receipt within 2 business days and complete deletion within 30 days.

Option C — Meta-initiated deletion callback

Tailwind has registered a Data Deletion Request callback URL with Meta:

https://api.tailwind.reviews/meta/data-deletion-callback

When a user removes Tailwind from their Facebook account at Settings → Apps and Websites → Tailwind Reviews → Remove, Meta sends a signed deletion request to the callback. Tailwind:

1. Verifies the signed request using the App Secret.
2. Extracts the Meta user_id.
3. Returns a JSON response with url (a status page) and confirmation_code (a unique deletion ticket).
4. Schedules deletion of all records tied to that user_id within 30 days.

The Customer can check status at https://tailwind.reviews/data-deletion/status?code=<confirmation_code>.

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2. What gets deleted

When you delete data via any of the three methods above, we permanently remove:

Meta data:

• Authentication records (Meta user id, name, profile picture).
• Connected Page metadata (Page id, name, category, contact info).
• Posts, comments, reactions, mentions and replies cached from the Page.
• Instagram Business profile data, posts, comments and mentions.
• Threads profile data, posts, replies, mentions and keyword-search results tied to that profile.
• Page, Instagram and Threads insights tied to the asset.
• AI-suggestion drafts, response history and analytics computed from this data.

Google data:

• Connected Google Business Profile data, locations, reviews and replies.

Account data:

• Account, user-profile, billing records (kept only where retention is required by law, see §3), session history.

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3. Backups, logs and legal exceptions

• Live database deletion: immediate on request.
• Backup rotation: backups containing pre-deletion records are overwritten on a 30-day cycle.
• Audit and security logs: retained for up to 12 months for fraud prevention and incident response, then deleted.
• Billing records may be retained longer where tax / accounting law requires (typically 5–10 years), but are not used for any other purpose.

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4. Reconnecting

If you reconnect a previously-disconnected Meta or Google asset to Tailwind, we treat it as a new connection. Previously-deleted data is not restored.

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5. Verification

For requests via Option B (web form) we may ask you to confirm ownership of the e-mail address or asset. We do this to prevent unauthorized deletions.

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6. Contact

Tailwind Reviews — Data Protection [Legal entity name] [Postal address] support@tailwind.reviews

For Meta deletion-callback questions reference Meta App ID [your app id].

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Appendix — Sample Meta data-deletion callback response

{
  "url": "https://tailwind.reviews/data-deletion/status?code=DEL-AB12CD34",
  "confirmation_code": "DEL-AB12CD34"
}